Pioneering dog supplements brand Arterra, based in Austin, Texas, USA, has announced that its products are now available on Amazon. In a press release, the company said this is part of Arterra’s mission to make premium, veterinarian-formulated wellness and longevity supplements accessible to dog owners everywhere.
Arterra’s adult and senior formulae are crafted to support healthy ageing and enhance longevity in dogs. With 63 premium, science-backed ingredients, these formulae promote overall wellness of dogs by supporting hip and joint health, cognition and mood, immune and cellular function, gut health, organ function and allergy relief, in a daily, powder-based scoop, the company said.
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Arterra provides a new standard in canine care by offering an all-in-one wellness solution for pet owners eager to simplify their pet’s health routine. “Our mission has always been to redefine pet wellness and longevity,” said Jonathan Willbanks, founder and chief executive officer of Arterra. “Expanding our distribution to Amazon allows us to reach a broader audience and provide more dogs with the transformative benefits of our comprehensive wellness formulas.”
According to Arterra, its supplements stand out for the use of the ‘entourage effect,’ where 63 compounds and ingredients work synergistically to enhance overall efficacy. This allows Arterra to offer more complete support than any other product currently available in the market, it said.
For example, the current best-selling hip and joint supplement on the market contains just three active ingredients. In contrast, the joint component alone of Arterra’s formula includes 11 potent ingredients at significantly higher doses, providing unparalleled support for a dog’s joint health, the company said.
The startup, backed by industry veterans such as Boulder Food Group and Gestalt Idea Group, and influential founders like Carly Kremer and Daniel Millar, co-founders of Beekeeper’s Naturals, Brian Tate, founder of Oats Overnight, and Matt LaCasse, founder of Birch Benders, continues to prioritize efficacy over what It called label appeal. By eschewing the low-cost, low-benefit model prevalent in many condition-specific formulas, Arterra said it offers high-quality, research-backed products aimed at comprehensive wellness and longevity.
SOURCE: PR Newswire
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